Profit in the Stack: Why We Need Low-Level Optimization
January 15, 2026 - 203 words - 2 mins
For the last decade, our industry mantra has been "Serverless First." We abstracted everything away to Managed Services to move fast, ship features, and let someone else handle the DevOps.
That strategy worked when money was free. It doesn't work when margins are shrinking.
We are now seei…
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The Pragmatic View on AI Safety
December 15, 2025 - 392 words - 2 mins
Geoffrey Hinton, often called the "Godfather of AI," has been sounding the alarm on the existential risks of the very technology he helped pioneer. For many in the industry, it's easy to dismiss this as alarmist sci-fi.
But as architects building these systems daily, we see the micro-scale…
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Building Trustworthy AI Agents by Abstracting Infrastructure
September 10, 2025 - 289 words - 2 mins
I'm excited to share another collaboration with AWS on a recent blog post: Build trustworthy AI agents with Amazon Bedrock AgentCore Observability.
A key challenge when building and scaling AI agents is the complexity of setting up and managing the underlying infrastructure for observability. Tradit…
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Streamlining ML Workflows: Lessons from Nielsen Sports' 75% Cost Reduction
April 04, 2024 - 331 words - 2 mins
A recent AWS Machine Learning blog post co-authored by Eitan Sela, a Generative AI and Machine Learning Specialist at AWS, highlights how Nielsen Sports achieved a remarkable 75% cost reduction in their video analysis workflows. They modernized their system, which runs thousands of different machine…
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